Standing out among the competition is important in today’s competitive retail market. This Retail Sales training course from PD Training is designed to offer new techniques on improving sales in retail outlets, while at the same time concentrating on the significance of providing excellent customer service.

After attending the course, you will be able to ask effective questions to better understand your client’s needs, control the sale and lead a customer to becoming a buyer, handle price shoppers professionally, minimize and negate the need to discount and much more!

This training course is now available in Hong Kong.

This Retail Sales training course can be delivered at your premises by one of our expert local or international trainers or live online using our HIVE technology.

Click on the In-house tab below to generate an instant quote.

Your Learning Outcomes

  • Learn to create a great first impression
  • Learn to greet constructively & create a personal connection
  • Develop rapport & create warmth & openness
  • Ask effective questions to better understand client needs
  • Master active listening techniques
  • Learn to control the sale & lead a customer to becoming a buyer
  • Learn an amazingly simple and professional way of handling price shoppers
  • Learn 4 effective techniques for minimizing & negating the need to discount
  • Understand sales psychology such as the "The Power of YES when selling"
  • Learn to ask for the sale
  • Learn cross selling and upselling
  • Master effective techniques for closing without being pushy

PDT Training specialise in:

Live Online

Face-to-Face

Hybrid

Plus the workshops are always tailored to your current context

Very impressed with the effort the trainer and pd sales and operations team made to ensure the course was appropriate for our needs, as well as accommodating us on short notice.

-Universal Fans


I thought that Steven was fantastic in the lead up of our training. I felt very confident and secure in our booking. I also though our trainer Tanya was outstanding in her enthusiasm and was very clear in her communication style. The course topic itself was exactly what I wanted and I would certainly recommend this course to others and hope to deliver another session to our retailers later in the year.

-Brisbane Airport Corporation


Retailer comments on Tanya's training: "Awesome" "Good" "Brilliant - she packed a lot in the time we had. Lots of info to take away and use with my team." "Really good. I've learnt something from all the sessions."

-Forest Lake Shopping Centre


It has helped build my confidence with customers, and has helped me with product knowledge. It was great, really helped my staff and found it very very beneficial, was happy with the end Result, our consultant Jess was fantastic very motivating and we had fun, Appreciate it.

-Gloss Cosmetics


More happy clients

Plus you’ll also receive:

shield

Money Back
Guarantee

If you’re not happy with the outcomes from
the course we offer a money back guarantee

profiles

REACH
Profiles

For every participant
valued at $199 each

sick

Sick Day
Safety Net

No one left behind
with our 1/2 price re-run promise

dashboard

Development
Dashboard

12-months access to the unique REACH Future Proofing Personal Development Dashboard with personally curated learning to develop agility to adapt to different people tasks and situations.

Learn Retail Sales Training Now

Retail has long been one of the most competitive sales environments and the competition only continues to increase. It is vital to all retailers that we make the most of every marketing dollar and every customer by giving our retail sales staff the skills and confidence to professionally manage, control and close sales.

This course will provide your team with skills and techniques to close more sales whilst providing great customer service and not creating a pushy forceful sale.

Course Outline for Retail Sales Training

After completing this course, participants will have learned to:

Topic 1

It Starts with you

  • Attitude
  • Personal Appearance
  • Product Knowledge
  • Sell yourself on the product
  • Enthusiasm

Topic 2

Consider the customer

  • What do you expect when you are a customer?
  • The value of every shopper
  • The mission for a retail sales person
  • Define 'excellent retail customer service'

Topic 3

Starting the sales process

  • The importance of first impressions
  • How to create a good first impression

Topic 4

Greeting

  • The golden rule
  • Create a constructive greeting
  • Construct positive dialogue
  • Develop rapport

Topic 5

Needs analysis

  • Deepening techniques
  • Probing questions
  • Active listening
  • 'Minimal encouragers' - their importance and how to use them

Topic 6

Control the sale

  • 'The Challenge' - persuasion, not confrontation
  • How to handle people shopping on price
  • The excellent 6 step technique that negates the opposition and maintains your professionalism

Topic 7

Maximizing Every Opportunity

  • Minimizing/Negating discounting
    • 4 effective techniques
  • Why discount & Why not?
  • Cross Selling
  • Upselling

Topic 8

Sales Psychology 101

  • The Power of 'Yes' when selling
  • Tie downs
  • Tag Ons

Topic 9

Closing the sale

  • Knowing when the time is right
  • Don't be afraid to ask for the sale
  • 3 closing techniques

Topic 10

Thank you

  • Referrals
  • Repeat business
  • Genuine mutual appreciation
 

Plus you’ll also receive:

shield

Money Back
Guarantee

If you’re not happy with the outcomes from
the course we offer a money back guarantee

profiles

REACH
Profiles

For every participant
valued at $199 each

sick

Sick Day
Safety Net

No one left behind
with our 1/2 price re-run promise

dashboard

Development
Dashboard

12-months access to the unique REACH Future Proofing Personal Development Dashboard with personally curated learning to develop agility to adapt to different people tasks and situations.

Learn Retail Sales Training Now

We create training that meets your needs.

1-hour Motivator

3-hour Power Sessions

Full Day Training

Conferences & Summits

  • OFFSITE
  • AT YOUR WORKPLACE
  • ONLINE

We’ll make things easier so you can focus on adding more value

We take care of all of the details, so you don’t have to:

  • Invite people to
    training
  • Sign
    In Sheet
  • Generate Branded
    Course Flyers
  • PDF’S of
    Certificates
  • Collects and
    Reports Feedback
  • Complete Results
    Dashboard

What are people going to do differently?

At the completion of training participants are encouraged to create an action plan, and invite an accountability buddy via their Orgmenta App.

In your Training Management Centre you have transparency to the action plans so you can see what people are going to do differently.

Want to get clear on impacts and measure success? We support you.

Our systems and people make it easy to identify how you’ll be able to measure impacts and then report on the success in the weeks or months after training.

Do you already have a training management system and wish they were automatically up to date?

It’s surprisingly easy to make it so that your system can automatically be up to date with all the training record details you need.

More than just a training provider - we are your learning and development partner.

We look forward to working with you, talk to one of our friendly expert consultants today.
Talk to our team

Outstanding learning that people can do in the flow of work

  • Fresh targeted video-based microlearning content with interactive lessons and quizzes included.
  • Rigourous review process
  • Only $11.00 per course per person per year
  • Or get the $110.00 bundle and save

Asking Questions

The most important foundation for communication and building meaningful relationships is listening, develop your skills with this micro eLearning course.

Bite size learning that people love

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